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Your idea, shipped.

From concept to a launched AI product — fast. Product shaping, design, build, and launch, by a team whose entire craft is taking AI ideas to market.

WHO THIS IS FOR

Founders and companies launching a new AI product from scratch.

You have the idea and the conviction — what you need is a partner who can take it from a sentence to something real, live, and in users' hands, without the false starts.

THE PROBLEM

Most teams take far too long to get from idea to launched product — and many never make it at all. The path is littered with the wrong tools, over-engineering, and months lost to decisions that should have taken days. In a fast-moving market, slow is the same as dead.

WHAT WE DO

We take AI product ideas to launch. The full journey — shaping, design, build, and ship — run by people who do exactly this.

  • Product shaping (turning the idea into a sharp, buildable plan)
  • UI/UX design
  • Full product build
  • Launch

HOW IT WORKS

1

Shape

We pressure-test and sharpen the idea into a real product plan.

2

Design

We craft the interface and experience.

3

Build

We ship it, fast and well.

4

Launch

We get it live and into users' hands.

WHAT YOU GET

A shaped, validated product concept

Designed UI/UX

A built, launched AI product

TIMELINE & INVESTMENT

Timeline

Typically 6–14 weeks to a launched product

Investment

£20,000–£70,000

For standout ideas, we'll consider a hybrid cash/equity arrangement.

WHY DEEPCROFT

This is our zone of genius. Taking AI ideas from nothing to launched is the thing we most love doing and do best — and occasionally, we'll put our own skin in the game alongside yours.

FAQ

Will you take equity instead of fees?

For standout ideas, we'll consider a hybrid. It's selective — we only do it where we genuinely believe in the product.

I'm non-technical — can you still build my idea?

Yes. Many of the best products come from people who understand a market deeply but can't build it themselves. That's exactly the gap we fill.

Not sure where to start? Most clients begin with The Sounding — a short diagnostic that tells you exactly where AI is worth it.

Let's talk

Pitch us your idea

No slides, no gatekeepers — just a conversation about whether your idea is something we'd be proud to build together.